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Full Record

  
Call No.  
HF 5415.13 T45 2001       
  
Title  
Hi-tech hi-touch branding : creating brand power in the age of technology
  
Author  
Temporal, Paul
Lee, K.C.
  
Subject  
Marketing
Electronic commerce
Brand name products--Marketing
  
Place  
Singapore
  
Publisher  
John Wiley & Sons (Asia) Pte Ltd
  
Edition  
  
Year  
2001
  
Page  
219 p.
ISBN  0-471-84596-5
  
Type of Material  
˹ѧÊ×Í·ÑèÇä» ÀÒÉÒµèÒ§»ÃÐà·È
Note  
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Temporal, Paul.(2001).Hi-tech hi-touch branding : creating brand power in the age of technology.Singapore:John Wiley & Sons (Asia) Pte Ltd.

Call No.Acc. No.Location/CollectionStatusDue DateReservation
HF 5415.13 T45 2001F006343ÈÙ¹ÂìÇԷºÃÔ¡ÒÃÏ ªÑé¹ 2ON SHELVES