| Call No. | HF 5823 B44 2007 |  | ||
| Title | Advertising and promotion : an integrated marketing communications perspective | |||
| Author |
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| Subject |
| Place | Boston | |
| Publisher | McGraw-Hill | |||
| Edition | 7th ed. | |||
| Year | 2007 | |||
| Page | 820 p. | |||
| ISBN | 978-0-07-110589-7 | |||
| Type of Material | ˹ѧÊ×Í·ÑèÇä» ÀÒÉÒµèÒ§»ÃÐà·È | |||
| Note | ||||
| .................................................... | .................................................... | |||
 | ||||
| Belch, George Eugene.(2007).Advertising and promotion : an integrated marketing communications perspective.Boston:McGraw-Hill. |
| Call No. | Acc. No. | Location/Collection | Status | Due Date | Reservation |
| HF 5823 B44 2007 C. 1 | F010306 | ÈÙ¹ÂìÇԷºÃÔ¡ÒÃÏ ªÑé¹ 2 | ON SHELVES | ||
| HF 5823 B44 2007 C. 2 | F011119 | ÈÙ¹ÂìÇԷºÃÔ¡ÒÃÏ ªÑé¹ 2 | ON SHELVES |