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Call No.  
HF 5821 A73 2007       
  
Title  
Essentials of contemporary advertising
  
Author  
Arens, William F.
  
Subject  
Advertising
  
Place  
Boston
  
Publisher  
McGraw-Hill
  
Edition  
  
Year  
2007
  
Page  
558 p.
ISBN  978-0-07-313666-0
  
Type of Material  
˹ѧÊ×Í·ÑèÇä» ÀÒÉÒµèÒ§»ÃÐà·È
Note  
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Arens, William F..(2007).Essentials of contemporary advertising.Boston:McGraw-Hill.

Call No.Acc. No.Location/CollectionStatusDue DateReservation
HF 5821 A73 2007F011129ÈÙ¹ÂìÇԷºÃÔ¡ÒÃÏ ªÑé¹ 2ON SHELVES