| Call No. | HD 69 B7K44 2003 |  |
| Title | Strategic brand management : building, measuring, and managing brand equity | |
| Author |
| |
| Subject |
| Place | New Jersey |
| Publisher | Prentice-Hall | |
| Edition | 2nd ed. | |
| Year | 2003 | |
| Page | 768 p. | |
| ISBN | 0-13-041150-7 | |
| Type of Material | ˹ѧÊ×Í·ÑèÇä» ÀÒÉÒµèÒ§»ÃÐà·È | |
| Note | ||
| .................................................... | .................................................... | |
 | ||
| Keller, Kevin Lane.(2003).Strategic brand management : building, measuring, and managing brand equity.New Jersey:Prentice-Hall. |
| Call No. | Acc. No. | Location/Collection | Status | Due Date | Reservation |
| HD 69 B7K44 2003 | F012872 | ÈÙ¹ÂìÇԷºÃÔ¡ÒÃÏ ªÑé¹ 2 | ON SHELVES |